Product Manager
- Reference:
- 27
- Recruiter:
- Costa Crociere
- Category:
- Land Based Jobs
- Published:
- April 23, 2014
At Costa Cruises, we believe that motivation and challenges create passionate people, and passion makes the difference.
We are currently looking for a Product Manager to join our Corporate Marketing Department at the Company’s headquarter in Genoa – Italy.
Job Purpose
In cooperation with Marketing Research department, analyzes market potential, competitive scenario and consumer trends in order to identify opportunities for product innovation/enhancements and contributes to the brand building and positioning.
The position reports to the Brand Strategy and Product Development Director.
Key Accountabilities
- Benchmarking own product and services versus competition
- Providing marketing insights (target, key messages, unique selling propositions, product info, etc.) to Product Development teams (primarily Corporate Marketing Advertising and Communication, Fleet Operations and Marketing offices of local markets)
- Liaising with the Company internal functions to structure and develop the Customer Experience (on board communication and services)
- Developing a go-to-market plan for the launching of new products
- Consolidating the communication plans of local markets.
Job Requirements
- Minimum 27 years of age.
- At least 3 years of brand/product management experience (work experience in a international company of services to consumers a strong plus).
- Knowledge of French culture gained through work or study experience.
- Proficient in English and good level of another European language.
- Familiar with digital tools
- Project management skills and strategic thinking attitude.
- Excellent oral and written communication skills
- Problem solver
- Detail oriented mindset
- Innovation driven, curious and creative
- Stress tolerant
- Fond of travel
Language Requirements
Good knowledge of the English language is required.
Costa Crociere
Costa is the largest Italian travel group and the European number one cruise operator; proudly the only company in the cruise industry sailing the Italian flag.
From the beginning, we operate with passion to make our guests find the most wonderful places to over 250 destinations worldwide in Mediterranean, Northern Europe, the Baltic Sea, the Caribbean, Central and South America, the United Arab Emirates, the Far East, the Indian Ocean, plus Round-the-World cruises, offering them the opportunity to discover countries and to meet different cultures, with respect for their identities.
We enjoy an international environment rich in cultural diversity that is positive, friendly, and welcoming. We are team-oriented and know that diversity of thought and ideas are key to growing personally and professionally.
We are a respected and valued diverse global community of more than 19,000 people representing 70 different countries and cultures. We are young, explorers and pioneers with a passion for making human connections with each other and across the world.
Your career is an exploration of your potential. Embark on your career journey where you explore your talents and skills, and see each accomplishment as a beginning for your next experience.
Are you ready to join?
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