Full Time Digital Media Temporary

Great vacations begin with great employees!

Combine your experience and sense of adventure by joining our exciting team of employees in Miami, Fl.  Celebrity Cruises is pleased to offer a competitive compensation & benefits package, and excellent career development opportunities, each offering unique ways to explore the world.

Position Summary:

This position oversees Celebrity Cruises' regional digital media for the North America market.  The AE is the catalyst and owner of paid digital media execution across various mediums including search and display.  The role will work closely with Celebrity's media agency to plan and execute against both branding and tactical initiatives with constant eye on results and calibration to maximize performance.  The role will need to be well versed on Celebrity's guest segmentation strategy and manage to a full marketing campaign calendar in order to meet critical deadlines.  The person in this role will need to be well versed in digital marketing strategies and technologies and stay abreast of competitive landscape.

Responsibilities:

1. Develop media allocation proposals by month with traffic results including product focus and creative focus (branding vs. tactical)
2. Work closely with regional marketing managers, creative and web team on campaign initiatives, concepts and asset creation to support campaigns.
3. Allocate the available digital media inventory in to achieve key objectives and install calibration check points so that results are shared and reallocation can be easily accomplished.
4. Work with agency to develop solid frequency of reporting on results vs. goals, sharing of key learnings and how to enhance future plans with learnings.
5. Share best practices with global teams to ensure core objectives are being met and to enhance revenue production
6. Perform on-going competitive reviews and SWOT analyses
7. Involved in interpreting brand health results as they correlate with media
8. Helps to traffic media/work with creative team weekly to optimize performance and test various branding components along with call to actions
9. Collaborate with internal and external production and marketing team on best process for execution on initiatives and ability to test/recalibrate easily

Qualifications:

• Minimum of 5 years digital marketing /paid media experience
• Experience supporting  consumer brands especially travel or hospitality
• Experience working with media agency
• International experience a plus

Thank you for your interest in this role. Royal Caribbean Cruises Ltd. is the world's second largest cruise company, operating under Royal Caribbean International, Celebrity Cruises and Azamara Club Cruises brands. These brands offer an array of onboard activities, services and amenities, including simulated surfing, swimming pools, sun decks, beauty salons, exercise and spa facilities, ice skating rinks, in-line skating, basketball courts, rock climbing walls, miniature golf courses, gaming facilities, lounges, bars, Las Vegas-style entertainment, cinemas and Royal Promenades, which include interior shopping, dining and an entertainment boulevard.

Join our team!  Once you click to apply below, it will take you 10-15 mins to complete our application, which will help us better qualify your candidacy.   If you are being considered for this position you will hear back from us within the next 30-60 days.  During this time, you can view your application status on our career site. 

Join us at Royal Caribbean Cruises Ltd., where great vacations begin with great employees!

RCL is an Equal Employment Opportunity employer.