Digital Marketing Analyst
- Reference:
- 575
- Recruiter:
- Costa Crociere
- Category:
- Land Based Jobs
- Position:
- Marketing
- Published:
- September 1, 2018
Costa Crociere is seeking a talented and energetic Digital Marketing Analyst to join the Digital Marketing Team, whose core mission to help our company develop high-growth ecommerce strategies rooted in strong analysis and witnessed in seamless user experiences.
Primary responsibilities include in-depth analytics reviews and analysis, data mining activities, historical trends analysis, complex performance indicators, benchmark data and forecasting/projection methodologies, solution design collaboration and employee mentoring.
KEY RESPONSIBILITIES
Develop and deliver analysis and insights with clear and actionable recommendations that drive strategic and tactical decisions related to platform optimization and overall strategy.
Identify core insights from the data to suggest, create and execute multivariate or A/B/n tests that drive fundamental improvements to the site experience (from hypothesis creation, to influencing creative, to measuring/reporting results).
Design and build automated solutions for business intelligence and reporting dashboards.
Work with various marketing teams to provide reporting. Typical deliverables will include weekly/monthly reports, scheduled or ad-hoc analysis, data consolidation and validation, customer dashboard maintenance, and documenting/presenting recommendations for improving processes and overall site performance.
Perform complex ad-hoc queries and analyses that combine multiple tools and data sources and types, including analysis for other stakeholders/projects.
Advise and provide training to internal stakeholders in the use of analytics tools.
Communication and relationship with key stakeholders in other departments.
Learn continuously and pursue prescriptive, programmatic and algorithmic analysis while serving as the expert for the company.
Language Requirements
Good knowledge of the English language is required.
Costa Crociere
Costa is the largest Italian travel group and the European number one cruise operator; proudly the only company in the cruise industry sailing the Italian flag.
From the beginning, we operate with passion to make our guests find the most wonderful places to over 250 destinations worldwide in Mediterranean, Northern Europe, the Baltic Sea, the Caribbean, Central and South America, the United Arab Emirates, the Far East, the Indian Ocean, plus Round-the-World cruises, offering them the opportunity to discover countries and to meet different cultures, with respect for their identities.
We enjoy an international environment rich in cultural diversity that is positive, friendly, and welcoming. We are team-oriented and know that diversity of thought and ideas are key to growing personally and professionally.
We are a respected and valued diverse global community of more than 19,000 people representing 70 different countries and cultures. We are young, explorers and pioneers with a passion for making human connections with each other and across the world.
Your career is an exploration of your potential. Embark on your career journey where you explore your talents and skills, and see each accomplishment as a beginning for your next experience.
Are you ready to join?
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