Senior Manager, Digital & Paid Media Delivery

Where passion meets opportunity

Discover your journey into the extraordinary.

Your Purpose

Explora Journeys is a vibrant, cosmopolitan, European luxury brand, imagined in the heart of Swiss hospitality in Geneva. Leveraging our parent company MSC Group’s hundreds of years of maritime expertise, our fleet of six luxury ships (four currently in the pipeline) are being built and designed in a totally different and unique way that will transform and redefine the cruise experience, creating a category of its own, appealing to the next generation of luxury travellers. 

An exciting opportunity exists for a commercially driven and digitally fluent Marketing & Media Manager to lead digital & paid media delivery across multiple markets out of our offices in Geneva, Switzerland. 
The ideal candidate combines strategic thinking with operational excellence, has deep expertise in paid media and digital performance marketing, and understands the nuances of luxury consumer behaviour across diverse global audiences.

Your Impact

1.    Local Media / Marketing Leadership
•    Depending on the size and staffing of the markets in your scope, act as either the local digital media lead, local media lead or local marketing lead.  
•    Ensure media campaigns drive brand strategy and align with global standards, while  reflecting local audience behaviour, seasonal demand patterns, language requirements, and cultural nuances. 
•    Partner with local sales and marketing teams to support market-specific business and commercial objectives, and with global marketing and media teams to ensure strategic and executional brand consistency.

2.    Digital Campaign Delivery 
•    Lead the end-to-end delivery of digital marketing campaigns across multiple markets, ensuring timely execution, consistency, with all placements and asset adaptations meeting luxury brand standards
•    Coordinate with creative, content, CRM, ecommerce, and digital teams to ensure seamless campaign integration and customer journey alignment.

3.    Paid Media Strategy & Performance
•    Develop & execute local paid media strategies across multiple markets. 
•    Manage local agency, platforms and media partner relationships.

4.    Measurement & performance analysis

Own the integrated measurement of media across the marketing funnel. Monitor and analyse performance and optimize investments to drive brand awareness, revenue growth, customer acquisition, and direct bookings, providing insights and recommendations for continuous improvement, including reports and presentations for senior leadership.

5.    Media thought leadership & innovation

Own the innovation plan across channels. Identify the latest media industry developments, recommending test & learn plans to integrate the relevant areas to Explora journey’s media strategy.

6.    Build media literacy

Step-change media knowledge in markets across departments to enhance media planning capabilities and excellence in delivery.

7.    Budget management

Own the global media budget planning, spending and stewardship, including agency/vendor management

Your Journey so far

• Bachelor’s or Master’s degree
• 15+ years of client side roles in global and local media including planning, ATL/BTL and directly running digital media.
• Outstanding luxury media understanding: in-depth knowledge of offline and digital media, the interdependencies between paid, owned and earned media, as well as luxury media specifics.
• Proven ability to roll-up your sleeves and execute with excellence
• Track record of managing agencies, platforms and media partners and building effective partnerships

Your Essentials

• Strategic and innovative critical thinker.
• Structured, well organized, detail-oriented, and able to manage multiple projects, thriving in a fast-paced, start-up environment.
• Outstanding collaboration and influencing skills, with proven ability to navigate a matrix organisation. Effectively organize teams to deliver business outcomes.
• Proven analytical skills with proficiency in media tools and platforms
• Strong preference for prior experience in the luxury or luxury hospitality/travel industry. A personal passion for luxury travel and global mindset.
• Excellent communication skills, both written and verbal. Fluent in English.
• Passion and curiosity to continuously learn about the ever-evolving media industry.

At Explora Journeys, we are redefining luxury ocean travel — where discovery, well-being, and a deep respect for the seas come together in harmony. 
We seek passionate professionals who share our vision of a more immersive, transformative way to discover the world’s most inspiring destinations by sea.
Are you ready to turn your passion into something extraordinary? Join us at Explora Journeys, where an ocean of opportunities awaits. Your journey to the Ocean State of Mind starts here.