
Brand Performance Manager / Hotel Area Manager US (Travelling role)
- Recruiter:
- MSC Cruises / Explora Journeys
- Category:
- Other Cruise Jobs
- Published:
- September 19, 2025
Where passion meets opportunity
The best of your adventures is the one you have yet to sail!
Your Purpose
This role has been established to oversee and evaluate assigned U.S.-based vessels as well as MSC’s private destination, Ocean Cay MSC Marine Reserve. Working in close collaboration with the VP Operations, the position focuses on enhancing both guest and crew experiences in alignment with company standards and the annual product committee outcomes. The role involves frequent travel to U.S.-based vessels and to Ocean Cay MSC Marine Reserve, along with regular attendance at meetings in the company’s U.S. office in Miami.
Your Impact
- Conducts scheduled audits of assigned ships and private destination in agreement with VP Operations for
services, products, public health (USPH standards), maintenance, and crew welfare and coordinate action plans
accordingly. - Performs semi-annual Brand Performance audits using company provided audit program and provides
recommendations/suggestions for improving the audit topics and questions, if necessary. - Advises and supports the operation of full turn-around in home ports as well as challenging ports by coordinating
between the ship, terminal and ground operations. - Reviews the implementation of new procedures across all departments and provides recommendations to the VP
Operations and Product Development Department in Geneva about obsolete or out of date procedures. - Delivers training sessions to the onboard teams when required.
- Creates in cooperation with the VP Operations and Product Development Department in Geneva new procedures
in a wide range of topics that will benefit shipboard & island Hotel, Public Health & Revenue operations. - Works closely with the F&B department USA to improve the quality of services, menus and beverages on-board
and assists in the implementation of new procedures where required. - Works closely with the Entertainment Operations Manager USA to improve the quality of onboard and island
entertainment program and assists in the implementation of new procedures where required. - Works closely with the Shore Excursions team USA to audit and review the tour excursion offerings in the various
ports of call and make recommendation, if needed, on how to improve the overall tour program - Assists ships to plan and coordinate for full charters, large groups as required by the events department and VP
Operations - Assists in the hand-over of the operations between the Hotel Directors and island General Managers if necessary
- Supports, investigates and inspects when needed the reporting and inventory compliance issues especially the
discarding of obsolete items and provide recommendations as appropriate. - Ensures that the management of hotel costs are in line with the allocated budget and support the ship and island to
align their expenses to this budget. - Reviews onboard/island revenue operations and critically analyses revenue streams and provides input and
feedback that will boost revenues. - Manages specific projects as delegated and required by the VP Operations and Product Department in Geneva.
Your Journey so far
- Fluency in English (minimum A2 level required); knowledge of Italian or additional languages is considered an asset.
- At least 5 years of managerial experience, including cruise management, F&B or Front Office operations, STCW and Workplace Safety, Hospitality Management, and Revenue Management.
- A minimum of 3 years in a senior leadership role (Hotel Director or General Manager) onboard cruise ships operating in the U.S. market (Caribbean, Alaska, Canada/New England, Mexico, or Hawaii) is essential.
- Willingness and ability to travel extensively, with the majority of time spent onboard U.S.-based vessel.
- Solid knowledge of cruise ship regulatory requirements, including MLC, ILO, and USPH.
- Proficiency in MS Office and Medallia.
- Strong communication and interpersonal skills, combined with sound business acumen.
Your Essentials
- Valid Passpost
- Able to travel to USA
Our commitment
We are committed to building a future that values diverse perspectives, embraces the world beyond borders, and fosters an inclusive environment where every individual feels valued, respected and empowered to be their authentic selves. Our commitment extends to taking meaningful, measurable actions that have a long-term positive impact on our guests, our employees and our planet.
Ready to turn your passion into something extraordinary? Join us at MSC Cruises, where new opportunities await. Apply today to be part of a global team that is pushing boundaries and achieving something remarkable. Your journey starts here!
STCW Certificates
You will need valid STCW certificates to apply for this position. Find an STCW course near you.

MSC Cruises
Explora Journeys
WHERE PASSION MEETS OPPORTUNITY
The Cruise Division of MSC Group, the privately-owned world leader in transportation, is headquartered in Geneva, Switzerland, with two distinct brands - MSC Cruises, covering the contemporary and premium segments and Explora Journeys, dedicated to the luxury segment.
MSC Cruises is the world’s third largest cruise line and the market leader in Europe with a strong and growing presence in North America. A global cruise brand with 23 modern ships offering cruises across five continents, guests can visit more than 100 countries worldwide with more than 300 destinations, making unforgettable memories and enjoying the finest hospitality.
Explora Journeys, launched in 2023, is the luxury ocean travel brand redefining the experience for a new generation of discerning travellers. The fleet, currently comprising two ships and expanding to six by 2028, offers effortless yet refined luxury. Guests embark on transformative journeys, connecting with the sea through exceptional itineraries that inspire discovery in all its forms.
Join us and be part of a global family where together we achieve the extraordinary!
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