
Specialist - Social Media Community Management
- Recruiter:
- MSC Cruises
- Category:
- Land Based Jobs
- Position:
- Marketing & Communications
- Published:
- February 6, 2026
Where passion meets opportunity
The best of your adventures is the one you have yet to sail!
Your Purpose
MSC Cruises, the world’s third largest cruise line brand is expanding its Marketing team in the USA. Reporting to the Manager, Social Media, the Specialist, Social Media Community Management will be responsible for managing the social media community across various platforms including Facebook, Instagram, TikTok and X. This role focuses on community management and engagement, social customer care and general social support. The specialist will work closely with the Social Media Specialist & Social Media Manager to ensure a cohesive community management process.
This is a hybrid position requiring 4 days per week in the office, in Miami.
Your Impact
- Engage daily with the social media community across all channels (Facebook, Instagram, TikTok, X, Threads and YouTube) to foster a positive and interactive environment.
- Lead community engagement on TikTok—including trend-based, proactive commenting and engagement strategies.
- Monitor social media channels for user comments, messages and tagged posts and respond in a timely and professional manner.
- Work directly with customer service team to drive forward social customer care processes & issue resolution.
- Assist in developing and implementing community management strategies to increase engagement and follower growth.
- Request, manage and update user-generated content (UGC) library.
- Assist in crisis management and monitor brand reputation on social media channels.
- support social content, including post mockups, asset sourcing, sound selection, and basic content support.
- Assist with invoices, general administrative tasks, and other social team support as needed.
- Pull data and insights from social media listening platforms and other social channels.
Your Journey so far
- Bachelor’s degree in Business, Marketing, Communications, or related field; or equivalent combination of education and experience.
- 2+ years of experience in social media community management or a related field.
- Demonstrated experience managing social media communities for brands.
- Active social media user with a strong understanding of various platforms, including Facebook, Instagram, TikTok, and X.
- Familiarity with social media management tools such as Hootsuite, Sprout Social, Emplifi or similar.
- Excellent verbal and written communication skills.
- Strong interpersonal skills with the ability to work effectively with internal teams and external partners.
- Ability to multitask and prioritize in a dynamic, fast-paced environment.
Your Essentials
Information about visa requirements if any:
- US Passport or US Permanent Resident
- MSC Cruises is an E-Verify employer
MSC Cruises USA is an equal opportunity employer that complies with all applicable federal, state, and local laws, rules and regulations. It is our policy to employ and promote qualified candidates without discrimination on the basis of race, color, sex, age, origin, sexual orientation, marital status, disability or any other characteristic protected by law. Our hiring decisions are based solely on merit, qualifications and business needs.
Our commitment
We are committed to building a future that values diverse perspectives, embraces the world beyond borders, and fosters an inclusive environment where every individual feels valued, respected and empowered to be their authentic selves. Our commitment extends to taking meaningful, measurable actions that have a long-term positive impact on our guests, our employees and our planet.
Ready to turn your passion into something extraordinary? Join us at MSC Cruises, where new opportunities await. Apply today to be part of a global team that is pushing boundaries and achieving something remarkable. Your journey starts here!
MSC Cruises
WHERE PASSION MEETS OPPORTUNITY
MSC Cruises is the world’s third largest cruise line and the market leader in Europe with a strong and growing presence in North America. A global cruise brand with 23 modern ships offering cruises across five continents, guests can visit more than 100 countries worldwide with more than 300 destinations, making unforgettable memories and enjoying the finest hospitality.
Join us and be part of a global family where together we achieve the extraordinary!
