Performance Marketing Manager
- Reference:
- 204
- Category:
- Land Based Jobs
- Published:
- March 23, 2016
Costa Crociere is seeking a talented and energetic Performance Marketing Manager for its newly-created Sales & Marketing structure in Northern Europe.
With the goal to provide even more support and unmatchable services to its business partners achieving a sustainable competitive advantage in the local marketplace, the Northern Europe Region has been created by Costa and Aida joining forces for a new Sales & Marketing organization for Belgium, Netherlands, Luxembourg, Sweden, Norway, Finland and Denmark.
The Performance Marketing Manager BeNeLux & Scandinavia is responsible for developing and executing the performance digital marketing strategy in cooperation with agencies and/or the Central Performance Marketing department in Italy. Digital marketing channels will include SEA, remarketing, affiliation and social marketing. Responsibilities will include:
- Developing and executing international PPC, remarketing, affiliation and performance social marketing strategy
- Creating and maintaining close relation with international agencies and central marketing department in Genoa.
- Analyzing and reporting to General manager and Business Intelligence on progress and forecast of digital marketing activities.
- Pro-actively finding website optimization opportunities and working closely with Online Marketing coordinator to realize website improvements.
- Position will be based in Amsterdam, The Netherlands
Job Requirements
- Education: Degree in the field of Marketing, Economics, Mthematics or Computer Science.
- Work experience: minimal of 4 years in an international environment, preferably within the Leisure, Travel & Tourism sector.
- Strong experience in Adwords and Social Performance Marketing. Experience with remarketing and affiliation is a plus
- Competencies: strong analytical skills, results-driven mindset, project management, communication skills, ability to create and innovate.
- Language skills: Dutch and English a must. Additionally, Swedish or Danish is strongly preferred.
- A deep understanding of the digital marketing developments, and a clear own vision on the future of digital marketing.
Language Requirements
Good knowledge of the English language is required.
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