Performance Marketing Manager

Reference:
204
Category:
Land Based Jobs
Published:
March 23, 2016

Costa Crociere is seeking a talented and energetic Performance Marketing Manager for its newly-created Sales & Marketing structure in Northern Europe.

With the goal to provide even more support and unmatchable services to its business partners achieving a sustainable competitive advantage in the local marketplace, the Northern Europe Region has been created by Costa and Aida joining forces for a new Sales & Marketing organization for Belgium, Netherlands, Luxembourg, Sweden, Norway, Finland and Denmark.

The Performance Marketing Manager BeNeLux & Scandinavia is responsible for developing and executing the performance digital marketing strategy in cooperation with agencies and/or the Central Performance Marketing department in Italy. Digital marketing channels will include SEA, remarketing, affiliation and social marketing. Responsibilities will include:

  • Developing and executing international PPC, remarketing, affiliation and performance social marketing strategy
  • Creating and maintaining close relation with international agencies and central marketing department in Genoa.
  • Analyzing and reporting to General manager and Business Intelligence on progress and forecast of digital marketing activities.
  • Pro-actively finding website optimization opportunities and working closely with Online Marketing coordinator to realize website improvements.
  • Position will be based in Amsterdam, The Netherlands

Job Requirements

  • Education: Degree in the field of Marketing, Economics, Mthematics or Computer Science.
  • Work experience: minimal of 4 years in an international environment, preferably within the Leisure, Travel & Tourism sector. 
  • Strong experience in Adwords and Social Performance Marketing. Experience with remarketing and affiliation is a plus
  • Competencies: strong analytical skills, results-driven mindset, project management, communication skills, ability to create and innovate.
  • Language skills: Dutch and English a must. Additionally, Swedish or Danish is strongly preferred.
  • A deep understanding of the digital marketing developments, and a clear own vision on the  future of digital marketing.  

Language Requirements

Good knowledge of the English language is required.

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